November 27, 2018

Tuesday, November 27, 2018

Spent most of November traveling in Japan/Korea and only managed to create assets + play with a rough website for a short hackathon. Hustling to make up some work 💦💦.

October 27, 2018

Saturday, October 27, 2018

Spent the rest of October helping with a website/print rebranding for a local education nonprofit, Aspire Education, with Lisa Fischer and Kiersta Wild as a part of Make a Mark San Francisco.

Here's a snippet of the resulting collaboration draft with Lisa (visual identity, logo), Kiersta (web design, ux), and myself (iconography, illustration):

For the illustrations, I wanted to incorporate an overarching theme to keep all the images cohesive and suggested 3 possible routes:

  • Plants: to symbolize growth, with hard work yielding into a future harvest of opportunities.
  • Dreams: reflecting the endless possibilities of a career by using otherworldly/ nontraditional representations
  • Space: ability to reach great heights with no limit to potential
The team at Aspire were drawn towards the idea of space, supplementing that space could further represent expansion and how students can make new discoveries and take different paths to success. As the final redesign focused on 3 pages, I decided to have the narrative focus on home -> training -> space.

The landing/ home page was therefore based on the idea of community and cyclic nature bringing people together and giving back and so depicts a neighborhood. The image also not only reflected Aspire's roots in Oakland (the bay area via San Francisco's hills) but the nonprofit's dedication to students regardless of income levels through the use of layering.

As the page providing resources for learning + preparation, the tutoring page depicts people in training.

And for the page containing success stories + routes for continuing education, the third design depicts the result to the overarching story with an image of the reader having reached space. The multiple planets were to signify the different paths that can be taken while showing those who've come before, depicting a continued community of people striving and helping to reach their respective goals.

Icons followed the same principles of the illustrations, following Lisa's guides for color and use of line, to remain cohesive.

October 16 2018

Tuesday, October 16, 2018

Halfway through October and I've been dabbling in a mix of freelance, volunteering, and looking to practice new skills. Have yet to find an ideal balance, but I've been trying out a bit of everything including hackathons, online bootcamps (not for me..), a blend of local events and talks, and online courses (would recommend motiondesign.school in particular; wonderful mix of informative videos of technical techniques with additional engaging practical assignments. Absolutely love it!).

Here's my favorite illustration of the month so far, made to help promote Klasse14 watches. I wanted to capture the feeling the design gave me: a mysterious, otherworldly yet familiar object, combined with the colors that reminded me of the moon; a bright light in a seemingly empty space.

Continuing on with practicing motion graphics, I spent the last few weeks focusing on animating in aftereffects with walkcycles while creating concepts for a larger, more narrative driven project on the backburner. Had to completely change the way I approached illustration, relying more heavily on basic shapes and reducing extraneous unique details, keeping in mind that vector shapes were far more organically animated in the program.

pokeblocks

Thursday, September 27, 2018

Been exploring using motion graphic techniques to make more dynamic illustrations + decided to start on a project where I could practice both! Will be working on/off this project, but planning on studying a new technique with each isometric block based off the routes in the Pokemon games.